Graphic Traffic News #90

DNA tree visualisation, woodland tree visualisation, posting Twitter content to LinkedIn carousels, customisable icons and illustrations, generative storytelling, and animal faces.

Welcome to my first Graphic Traffic News of 2023. I’m still finding plenty of new tools, inspiration and ideas for making the most of images and videos to stand out online.

As with last year, the potential of AI generated images and videos is expanding at pace, as is text-based AI too of course, notably in the shape of OpenAI’s ChatGPT. And the overlap of the two is intriguing.

Reusing Twitter content on LinkedIn

Reusing or repurposing content is one of the better ways of making the most of limited time and resources.

Here’s a guide to using your best Twitter content on LinkedIn. In particular, posting carousels on LinkedIn - a series of image-based posts that you scroll across from left to right.

Alex Banks @thealexbanks

LinkedIn has 2x the users of Twitter. If you're not repurposing your Twitter content on LinkedIn, you're missing out on millions of impressions. Here's a quick way to put the same content in front of more people without spending more time:

Alex Bank highlights the functionality of Tribescaler that lets you achieve this well, especially for converting Twitter threads to the LinkedIn carousel format. I still live for the day that LinkedIn simply makes their carousel format a little more straightforward to use.

Meanwhile, if you don’t want to use Tribescaler (there is a free trial) you can still copy and use content from Twitter, or indeed elsewhere, on LinkedIn using Powerpoint or Canva.